Project Mood board
Infographics are already so compelling when they are static, so I am excited to animate one on my own. For this next Motion project, I am going to focus on one of my favorite things - coffee! I want to make this animated infographic aesthetically pleasing and reflective of my style, but also want the information on the infographic to be the main focus. For this project, I will be focusing on the benefits of drinking coffee, but I want the text to reflect a comedic, yet informative tone. I want the music to be upbeat & bubbly like the graphics, so I will most likely do some kind of pop. For the motion itself, I want it to be very three dimensional. Since coffee is grown from trees, I want there to be a scene where a bean with text on it falls from the tree & rolls to another spot of information. Movements along with the visuals will make the infographic visually compelling and fun to watch.Along with the fun touches I am thinking of, I want to incorporate more typical elements of an infographic. For example, I think a pie/circle chart with rotation would be important to show statistics and sources of information. A bar chart stylized as trees growing upwards could convey the striking benefits of drinking coffee. There is a lot to consider, but I know that visual representation of the data I pull can be spun in a fun, interactive way. The text that I have chosen for this infographic (Bambi & Arial Rounded) looks like a coffee shop sign and will be used throughout the piece. However, there may be locations in the video where I may have to use a bold text to convey something important.